GoalSpark is an AI-powered platform designed to help people set meaningful goals, stay motivated, and turn ambitions into consistent action. As the UI/UX Designer, I worked on building MVP of the product. I mixted personalization, motivation, and social accountability — bringing AI, progress tracking, and community into one platform.
Integrating an Additional user role - Job Seekers
I designed the AI Quiz Builder, a prompt-based experience that allows users to describe their goal, audience, or topic and instantly generate a quiz structure with AI assistance.
problem
The existing AdsQuiz interface relied on a manual quiz-creation workflow. Users were already familiar with the current home screen and navigation patterns, so introducing a new AI-first experience created several challenges:
- Existing user behaviour and expectations
- Technical limitations
- Time and cost constraints
solution
I designed an AI-powered quiz creation entry point that introduced the new capability while preserving the familiarity of the existing product experience. Key design decisions:
- Integrated AI into the existing creation journey
- Reduced the complexity of quiz creation
- Designed for gradual adoption
- Balanced user experience with implementation constraints
impact
The AI Quiz Builder created a new, faster way for users to start creating quizzes while maintaining continuity for existing customers.
Business impact:
- Enabled AdsQuiz to introduce AI-powered creation capabilities without a costly product rebuild.
- Reduced friction in the quiz creation process and lowered the barrier for first-time users.
User impact:
- Users could move from an idea to a quiz draft faster through a simple prompt-based experience.
- Existing users retained familiar workflows while gaining access to a more efficient creation method.
- New users received a clearer entry point into the product.
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